http://thesidenoteblog.com/2010/01/28/file-this-under-%e2%80%9cwhat-were-they-thinking%e2%80%9d/ Marketing Advertising and Public Relations Tue, 07 Feb 2012 10:37:11 +0000 hourly 1 http://wordpress.com/ http://thesidenoteblog.com/2010/01/28/file-this-under-%e2%80%9cwhat-were-they-thinking%e2%80%9d/#comment-768 Mon, 01 Feb 2010 17:39:12 +0000 http://thesidenoteblog.com/?p=1887#comment-768 Thanks, Jeremy, for your comment. I wasn’t aware that the name “iPod” wasn’t liked at first either. And, like you mentioned, look at the product now! I’m sure the iPad will take off and no one will remember that we thought the name was funny.

]]> http://thesidenoteblog.com/2010/01/28/file-this-under-%e2%80%9cwhat-were-they-thinking%e2%80%9d/#comment-764 Sat, 30 Jan 2010 01:07:54 +0000 http://thesidenoteblog.com/?p=1887#comment-764 [...] about the potential for success. Here at Weise Communications, we (and a lot of other people) had a good laugh about the name and wondered if that would impact [...]

]]> http://thesidenoteblog.com/2010/01/28/file-this-under-%e2%80%9cwhat-were-they-thinking%e2%80%9d/#comment-763 Fri, 29 Jan 2010 05:04:05 +0000 http://thesidenoteblog.com/?p=1887#comment-763 No one liked the name “iPod” either at first, but it hasn’t stopped Apple from owning the mp3 market. But I agree that marketing generally doesn’t work best when the CEO names things based on liking “iP” (iPod, iPhone, iPad, etc.)

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