Archive for January 11th, 2010

11
Jan
10

It’s oh so good to get some on the side.

Happy Birthday to The Side Note!

And big thanks to the team that makes it happen.

Many of you have enjoyed getting a little on the side this past year and we are pleased to continue to bring you this well-read blog. With daily hits reaching nearly 250, it’s been a great first year for the blog.

The official launch of The Side Note was one year ago this week. With copywriter extraordinaire Travis Parker, and PR queen Beth Hardy taking the lead, The Side Note has pushed everyone at Weise Communications to research, think and publish, and I appreciate Travis’ and Beth’s insight and drive to make this blog happen.

Jay and I are thankful for all of the staff who have contributed this year, and we look forward to more great posts.

The contributors have evolved over the year, but our original purpose still holds true:

We will not be a blog-machine, pumping out endless amounts of posts to simply give you something to read. Without relevance, there is no chance for authenticity, and we will post relevant marketing, advertising and PR information within Weise Communications’ three verticals – healthcare, business to business and franchise. Whether you offer the services or use them, we will act as your information supplement. Oh yeah, and we’ll have some fun too.

When you need industry news, get some on the side.

If you have missed any of our posts this past year, below is a list of the TOP 15 MOST READ POSTS.  Check them out!

2009 TOP 15 MOST READ POSTS

Gap commercial… What is the problem here?

time to move your franchise to canada?

How Sarasota Memorial Hospital is leveraging social media to build better relationships. Q&A with Shawn Halls.

the end of YouTube?

Starbucks Uses Facebook for Product Promotion

The IKEA experience, and why it matters

real women in advertising

Media on Twitter

New Tropicana Packaging Turns Away Customers

Franchise Brand Management: The Dallas Cowboy Cheerleaders’ Way

best British television commercial

tropicana: the results are in!

PR Stunts – Funny and Thrilling

Top 50 Publicity Stunts

Yes, But Does Neuromarketing Work?




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