Getting your Twitter posts retweeted is a great way for your information to reach thousands of people. But how can you help ensure your posts are retweet worthy? Blogger Dan Zarella researched the “factors surrounding retweets.” Below are a few of his findings along with a list of the most retweetable words and phrases:
“When I looked at the parts of speech that occur in retweets versus those that occur in normal tweets, I found that retweets tend to be noun-heavy and use third-person verbs.
“This pattern is reminiscent of newspaper headlines. Highly retweetable headlines talk about someone or something doing something.”
“The words that tend to occur more in retweets than in normal tweets are topped by the word ‘you,’” continues Zarella.
“This means, whenever possible, you should talk directly to your readers. ‘Top’ and ‘10’ also rank highly, showing that lists do well on Twitter. Not surprisingly, talking about social media and Twitter itself also helps.”
Another of Zarella’s conclusions that I found quite interesting is that rare and more novel words are highly retweetable. For me this is great news – an excuse to comb the thesaurus, one of my favorite publications! (I know, I’m a nerd!)
For Zarella’s full report, click here.
on Facebook
on Twitter
Recent Comments